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Rumah Koffie
The true essence of coffee, we brew celebration for life’s abundance that brings us together.
CREATIVE DIRECTOR Rumi Siddharta
CREATIVE STRATEGIST Nadya Nazneen
VISUAL ARTIST Florencia Evangeline
Angga
MOTION ARTIST Aditya Mahatma
NARRATIVE DESIGNER Sarah Sjafina
ACCOUNT MANAGER Dyataftiani Mevilia Vutri Pratama

 

A treat carefully crafted by heart and intention, calculation of each stir, and precision. A delight that unites us with each of our unique ways of life. How do you see your coffee? A morning alarm that wakes you up from slumber, a companion to boost your magic to creation, or guidance that leads you to conversation and blossoming connection.

 



Each brew, each filter, each pour, each selection invigorates its satisfaction. The sacredness of life is not one but variations, and so are the meanings for each individual.
Each caffeine is taken and served with its purposes. Differences reveal a silver lining, a vessel of appreciation for life that binds us together.

 



The gratefulness of life led us to a realization, diversity pulls us closer instead of pushing us further. The true essence of coffee, acknowledging sacredness that remains unchanged, but accepting life’s variety and each expression we manifest. We brew celebration for life’s abundance that brings us together. It's our gratitude to get the opportunity from Rumah Koffie Indonesia to try crystallizing the brand spirit into an identity. Here, we share you our unpublished work from the archive.